Global Equipment Company Launches New eCommerce Web Site Powered by ProfitCenter Software

Web Site Offers Friendly and Informative Shopping Experience

Uniondale, NY, February 3, 2009 — ProfitCenter Software Inc. (PCS), a wholly-owned subsidiary of Systemax Inc. and a provider of web-based, on demand software for multi-channel commerce and direct marketing merchants, announced that Global Equipment Company (Global), also a wholly-owned subsidiary of Systemax Inc., has launched a revamped eCommerce Web Site www.globalindustrial.com) offering a wider variety of industrial supply products and an enhanced shopping experience for customers.

Global has been a PCS customer since 2004 and was highly satisfied with PCS' eCommerce functionality and order management system. Working in an eCommerce growth mode, Global needed additional media rich technologies and advanced product searching so that customers could proficiently view and find the industrial products that they wanted to purchase. Working closely with Global associates, PCS addressed the technical and design needs of the new Global eCommerce initiative.

"We understand that buying industrial products online can be a daunting task, either the pictures are too blurry, there isn't enough detail, or the site is difficult to navigate," stated Bob Dooley, Vice President of eCommerce at Global. “The ProfitCenter Software eCommerce platform provides our customers with an online shopping experience by way of uncomplicated navigation and all the product information necessary for them to make purchasing decisions effectively and efficiently,"

Global’s customers benefit from an enhanced eCommerce shopping method with:

• Easy to use category and product group navigation, including advanced search and faceted navigation utilizing FAST's search solution
• Enhanced product displays featuring detailed driven photo galleries, videos and image zoom feature for a more touch and feel shopping journey
• Simple one page checkout, quick order and grid display ordering with product images
• Live chat, product reviews and customer specific extranets containing their contractual pricing

“PCS has been an integral part of the success of our eCommerce strategy over the past 4 years,” said Bob Dooley. “From the initial design and set up of the website to the more recent technical website developments, they have enabled us to offer a well-organized and extensive atmosphere to our customer’s eCommerce shopping which is a growth area of our business”

“A major focus at PCS is to help our clients navigate and manage the complexities involved in running their e-commerce operations,” said John Marrah, President and CEO of PCS. “Leading multi-channel retailers like Global continue to rely on our e-commerce expertise and comprehensive solution to create seamless, easy to navigate online shopping experiences for their customers and help grow their businesses.”

About ProfitCenter Software Inc.
ProfitCenter Software Inc. (PCS)( www.profitcenter.com) is a developer of on-demand automation software for multi-channel commerce merchants and direct marketers. Through sales, order management, fulfillment, and accounting functionality, PCS empowers companies with the ability to automate and manage their entire customer life cycle and run their business via a web-based application. PCS is a wholly owned subsidiary of Systemax Inc.

About Global Equipment Company
Global Equipment Company (Global) (www.globalindustrial.com) is a leading direct marketer of private label and branded industrial equipment and supplies. Global is a wholly-owned subsidiary of Systemax Inc.

About Systemax Inc.
Systemax Inc. (www.systemax.com), a Fortune 1000 company, sells personal computers, computer supplies, consumer electronics and industrial products through a system of branded ecommerce web sites, direct mail catalogs, relationship marketers and retail stores in North America and Europe. It also manufactures and sells personal computers under the Systemax and Ultra brands and develops and markets ProfitCenter Software, a web-based, on-demand application for multi-channel direct marketing companies.